executive producer based in Chicago, available everywhere
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Bush's Beans | Guinness-World-Record-Breaking Bean Dip

1080 lbs, 70 layers, and an endless number of hoops to jump through

Bush’s Beans | Guinness-World-Record-Breaking Bean Dip

activation, social

Source a container that can hold at least a thousand pounds of dip, keep said dip “food safe” for 8 hours, find someone certified to confirm the dip’s weight, make sure the dip is beautiful for media photos, convince a caterer to attempt such a feat, AND turn it around in two weeks.

Challenge accepted.

ROLE: Agency producer